Who Owns Your Personal Data – You or your phone company? Take Charge Today!

Protect Your Right to Privacy

Consumers should have control of their own data and information. But right now, phone companies are tracking your movements every 7 seconds, selling your location to the highest bidder.

Can consumers protect themselves? Each phone company has separate opt outs for CPNI (Consumer Proprietary Network Information) and location tracking. And none of them will give you a chance to opt out of aggregate data sales- although some of the actual data brokers offer opt outs, if you know where to find them.

These are not strong enough consumer protections a state with a constitutional right to privacy needs. Join TURN in advocating for opt in provisions that require phone companies to tell you what they intend to do with your phone information and data before the do it.

Your right to privacy is enshrined in the CA Constitution. Although the Trump Administration may be rolling back federal privacy regulations, we here in California should be able to rely on state law to protect us.

But phone companies are violating your rights every day, selling your personal information to data brokers.

The industry freely admits it:

“Consumers don’t realize how much information they give out,” Suzanne Doyle-Ingram, president of list broker Strategic List Services, told David Lazarus in the Los Angeles Times. “It starts with your phone service. As soon as you sign up, that information becomes available.”

Join TURN in urging the California Public Utilities Commission to STOP these unauthorized sales of our personal information. Take back control today!


CPNI, Location Tracking, Data Sales


What is my CPNI and how do I keep it private?

CPNI stands for Consumer Proprietary Network Information. That means it’s yours. CPNI originally referred to anything that might appear on your bill, but now varies widely by service and carrier.

It typically included information about the type, and amount of services you use matched to your name, address, and phone numbers.
With cellular carriers, it might include your device info, location history, Web browsing history, and even demographic information.”

With the addition of internet and cell services to phone bills, your CPNI includes a lot more information than it did when the privacy rules were last revised in _____.

What’s worse, you automatically give up the right to keep your CPNI private when you sign up for most cell services. You can opt out, but finding out how to do so- or why- isn’t easy.



Click here to opt out, but note the limited impact of AT&T’s opt out:

Please complete and submit the form below to restrict AT&T’s use of your Customer Proprietary Network Information (CPNI) for the purposes of offering new types of products and services to you from the AT&T family of companies. † Restricting our use of your CPNI will not eliminate other types of marketing contacts from AT&T, nor will it eliminate our use of your CPNI to offer additional services of the type you already purchase from AT&T.


Info on how to opt out of CPNI data sales can be found on Verizon’s website.

We may use and share your CPNI among our affiliates and agents to offer you services that are different from the services you currently purchase from us.

If you don’t want your CPNI used for the marketing purposes described above, please notify us by phone any time at 1-800-333-9956, online at www.vzw.com/myprivacy or through Customer Service at 1-800-922-0204 from Monday – Friday 7 a.m. to 11 p.m. and Saturday – Sunday 8 a.m. to 9 p.m.

But there is a disclaimer at the end: Customers may choose to limit the use and sharing of Customer Proprietary Network Information (CPNI) for Verizon’s marketing services outside of services you currently have. Notice about our use and sharing of CPNI and the choices you have may be provided on your monthly bill, over the phone, via text, in contracts or in other ways.

T Mobile

T Mobile offers 3 opt outs, but it is unclear what each one covers- and the disclaimer is even broader:


If you are a T-Mobile customer and you manage your account online, you can change your marketing preferences in your My T-Mobile Profile.

If you are a T-Mobile customer but do not manage your account online, OR if you are receiving marketing communications at an address or phone number not shown in your My T-Mobile profile, you can opt out using our opt-out form.

If you are not a T-Mobile customer, you can also opt out of marketing communications using our opt-out form.

You may also manage your preferences by contacting Customer Service (dial 611 from your T-Mobile phone or dial 1-800-937-8997 from any phone) or by writing us at P.O. Box 37380, Albuquerque, NM 87176-7380.

And a disclaimer:Please note that, although you may elect not to receive marketing communications from us, if you subscribe to our services or buy our products, you will continue to receive invoices, customer-service notices, transactional notices, and similar communications. Please also note that not all marketing communications you receive on your device are sent or authorized by T-Mobile. When you provide your mobile number or other contact information to others, you may receive unwanted calls, text messages, or e-mails on your device. We take steps to reduce unsolicited advertising to our customer’s devices, but we cannot block all such advertisements or unwanted communications.



Go to the Sprint website and log into your account, then follow the instructions on the “Manage mobile advertising and reporting preferences” page to opt out. Alternatively, you can call 1-855-596-2397 from your Sprint mobile device and follow the automated prompts to opt out.


Location tracking:

“If you have an iPhone or an Android, chances are that every single move you make is being tracked, location by location, including the exact times you were there. And if it’s an Android, all that tracking data is being sent straight to Google.”  (Jeff Rossen and Jovanna Billington, TODAY)

Video and screen shot instructions for turning off location tracking on I phones and Android phones can be found here:


Beware of Data Brokers

Phone Companies Are Selling Your Personal Information to Data Brokers. What Can You Do About It?

Data brokers are profiting from your information, and anonymous or not, their activities put you at risk. A marketing industry website, aboutads.info, lets consumers opt out of having some ads sent to their browsers.

Consumers can also block individual ads by clicking on that little triangle in the upper right hand corner of many of them. You can also install an ad blocker and clear the cookies from your browser.

The website StopDataMiningMe offers a list of links to opt out of data collection and other mass marketing lists, but be forewarned- its a long list!  https://www.stopdatamining.me/opt-out-list/